Leading the change: The CFO’s role in sustainable business

A4S & SASB Co-Hosted Webinar

Thursday, July 9, 11am – 12pm PST

Sustainability is integral to building a resilient business model and, increasingly, a key focus for investors. However, CFOs and the finance team often do not fully appreciate the critical role they play in driving sustainable business. By integrating financially material environmental, social and governance (ESG) data into strategy, operations and disclosure, CFOs can improve their organization’s management of sustainability risks and opportunities, as well as realize the benefits of sustainable business.

SASB’s Kurt Kuehn, former CFO at UPS, will describe how SASB standards facilitate business intelligence that can help companies identify and assess ESG-related risks and opportunities in the context of their strategic priorities. Salesforce’s President and CFO, Mark Hawkins, will explain how his firm has incorporated sustainability data on key topics to improve business decision making and to more effectively communicate the company’s progress to investors.

Finally, A4S’s Jessica Fries will share practical guidance for CFOs and finance teams on how they can make sustainable decision-making business as usual.

Session speakers:

  • Jessica Fries, Executive Chair, A4S (moderator)
  • Kurt Kuehn, former CFO, UPS and Board Member, SASB
  • Mark Hawkins, President and CFO, Salesforce